Why Does Your Company Need SEO Services?

SEO Site Audit

An SEO Audit of your website is Allegiant Studios first port of call when being asked to provide SEO services. As every website is designed differently, the type of information obtained in this audit will show us how well your website is currently optimised for search engines. This will allow us to provide you an estimated report of what work would need to be carried out in order to have your business rank as high as possible in Google. One thing to note is following a site audit we may find that SEO might not be the best approach for you to gain new customers as the type of business you are in may be totally unique, low keyword volumes and searches or possibly extremely high competition against large organisations with very large marketing spend. So a more direct marketing approach such as Google Adwords and PPC advertising might offer better returns on investment.

Local & National Keyword Analysis for Glasgow Businesses

SEO Keyword Research

Keyword research is a very important part of the SEO process, as targeting the right keywords could not only increase traffic to your site but could also increase your conversion rate. Deciding on the keywords to target comes down to several factors, most notably how competitive the keyword is to rank in your business market. Part of the keyword research process also involves analysing your competitors to see how they rank for your chosen keywords. This will give us an indication of how likely you are to rank high for the keywords and also an estimated time to get there.

Boost Your Glasgow Business with Expert Technical SEO Audits

Technical SEO Services in Glasgow

The information gathered from the SEO Audit will provide us the technical areas on your website that need to updated in order for your website to be more search engine friendly. This involves updating your sites Meta-Tags with relevant keywords you are trying to target. Compressing your web page elements such as CSS files, JavaScript files, Images, Videos etc to increase page load speed. Repair any broken or duplicate links. 

Build Trust & Rankings Beyond Your Website

Glasgow Link Building Services

Google like to promote popular high performing websites in relation to the search entered by the user. In order for your website to get the promotional push from Google you crave, they need to know you are a trustworthy source of information. This is where the need for high quality backlinks to your site is essential in building that brand trust and recognition. So to put it in perspective if you want ranked higher in the searches then you need more high quality, niche relevant backlinks!

Actionable Insights That Drive Results

SEO Strategy & Consultancy Glasgow

Boost your business's online visibility with expert SEO training and consultancy services from Allegiant Studios. Based in Glasgow, we help companies of all sizes enhance their digital presence by equipping their teams with essential SEO skills and providing strategic guidance to achieve better search engine rankings and increased website traffic.

Our SEO training programs are designed to empower your team with the knowledge needed to effectively optimize your website. Whether you're new to SEO or looking to sharpen your skills, our hands-on training sessions are tailored to meet your specific needs. Covering everything from keyword research and on-page optimization to technical SEO and content strategies, we ensure you’re equipped with the tools and techniques to succeed in today’s digital landscape.